Gitanjali Gems Ltd.

Business Details

Gili Jewellery , a part of the Gitanjali Group and an 18-carat diamond studded brand. Gili is the first branded jewellery of India was launched in 1994, when jewellery was treated as a possession and a rare commodity. Gili broke this concept and it shifted the paradigm “from occasional need…to a need for every occasion”. The brand was thus a pioneer in bringing real diamond jewellery closer to consumers and making it easier to buy.

Gili took everyone by surprise with its unique, inimitable and never seen before products. It’s marvelous designs featuring a blend of Indian and western nuances had made Gili Jewellery a stupendous sensation. Today, Gili leads the Indian market in casual-wear jewellery today. It is sold through 150 outlets in India, besides a few select but growing numbers abroad. Two standalone stores also offer the consumer the full “Gili World” experience. Gili can claim to have attained superbrand status in 2003/2004.

Since its inception, Gili has carved a niche for itself by offering high quality, fine finished, machine-made, branded, diamond-studded, designer jewellery for the masses. The concept of branded jewellery in itself was a radically new one and Gili has lots of achievements to its credit and have been able to meet its goal through franchising.

If interested in this unique and popular jewellery franchise chain, do contact us soon.

Investment Details

Date Commenced Operations 1956
Date Commenced Frachising / Distribution 2006

Are you looking for Franchise?
Unit
AreaInvestmentFranchise/Brand FeeRoyalty/Commission

Store Wise

17

What areas are available for Unit franchise? Nationwide

Where are you looking for expansion?
North
New Delhi | Haryana | Himachal Pradesh | Jammu and Kashmir | Punjab | Uttaranchal
West
Gujarat | Rajasthan | Maharashtra | Goa
East
Assam | Meghalaya | Mizoram | Tripura | Arunachal Pradesh | Manipur | Nagaland | West Bengal | Sikkim | Orissa
South
Kerala | Karnataka | Tamil Nadu
Center
Chhattisgarh | Madhya Pradesh | Bihar | Jharkhand
Union Territories
Andaman & Nicobar | Pondicherry | Chandigarh | Lakshadweep | Daman and Diu
Is there exclusive territorial rightsgiven to a unit franchise? Yes
Are any performance guarantees given to unit franchisees? No
What is the anticipated percentage return on investment? 25 to 27% PA
What is the likely pay back period of capital for a unit franchise? 3 to 4 years
Are there other investment requirements? 0
Property Details
What type of property is required for this franchise opportunity?
Mall Space, High Footfall Area
Floor area requirement Minimum 600 Sq.ft carpet area . (1 Sq Meter = 10.76 Sq Ft.)
Preferred location of unit franchised outlet: High Footfall Area or Shopping hub , gold market

Training Details

Do you currently have detailed Operating Manuals for franchisees? Yes
Where is the franchisee training done? Onsite or offsite
Is field assistance available for franchisees? Yes
Will someone from Head Office assist me when I open my franchise? Yes
What IT systems do you presently have that will be included in the franchise?

Other Details

Do you have a standard Franchise Agreement? Yes
How long is the franchise term for? 5 years
Is the term renewable? Yes
Posted in Jewelry.