Kenny Rogers Roasters

Business Details

Want to start your own casual dining restaurant that offers friendly service in a comfortable setting? Tie up with Kenny Rogers Roasters

Join hands with Kenny Rogers Roasters(KRR) – a mid-casual dining restaurant with roast chicken as its main core item complemented by a rich variety of hot and cold side dishes. This is made up of Kenny Rogers Roasters famous homemade muffins, jacket potatoes, vegetables salads, pastas, soups, desserts and beverages served in a friendly and comfortable environment.

USP of KRR:

  • A Healthy Menu Out of Fresh, Quality Dishes: Kenny Rogers ROASTERS’ menu of wholesome hot and cold side dishes gives consumers various choices of fresh and delightful food.
  • Top-of-the-Mind Awareness: Our marketing efforts constantly emphasize on Kenny Rogers ROASTERS as “the favourite place for rotisserie roasted chicken”, its healthy attributes and unique differences in order to create ongoing top-of-the-mind awareness and reminder in consumers’ minds.
  • Attractive Price: Kenny Rogers ROASTERS offers absolute value-for-money that translates to wholesome meals that are attractively priced at the convenience of a full service restaurant.

Why to franchise with Kenny Rogers Roasters?

  • KRR is built on a firm foundation of solid reputation
  • Proven business system
  • Presently, the brand has 230 restaurants worldwide with more than 100 company owned and franchised throughout Asia
  • Kenny Rogers Roasters International is 100 per cent wholly owned by Berjaya Corporation, which is a well diversified conglomerate in Malaysia.
  • The brand is one of the fastest growing chains in Asia Pacific branching out from Malaysia to Singapore, Philippines, China, Indonesia, Brunei and Bangladesh.

Franchise Facts:

Fee structure and capital set up cost as:-

  • Franchise Fees: Rs. 13.5 lakh
  • Royalty & Marketing Fees: 5%
  • Capital setup cost per restaurant for an average 2000 – 2500 sq feet: Rs. 1Cr. to Rs. 2 Cr.

Franchisor Support:

  • Marketing Support
  • Ongoing operational support
  • Effective advertising, promotion and publicity support

Franchise Benefits:

  • Well established brand name in restaurant industry
  • Assistance in setting up of franchise
  • Extensive Training and Support

“We welcome motivated and committed franchisees with an entrepreneurial spirit to join our KRR big family of franchisees in the most vibrant cities of the world. Come and share our success, take hold of our profitable franchise opportunity”.

Thanks & Regards

Kenny Rogers Roasters Team

Investment Details

Date Commenced Operations 1994
Date Commenced Frachising / Distribution 1994

Are you looking for Franchise?
Unit
AreaInvestmentFranchise/Brand FeeRoyalty/Commission

Store Wise

Rs. 1 Cr. – Rs. 2 Cr

Rs. 13.5 lakh

5%

Master / Multi Units
AreaInvestmentUnit/Brand FeeMaster/Brand FeeRoyalty/Commission

Region Wise

Rs. 1 Cr. – Rs. 2 Cr

What areas are available for Unit franchise? International Nationwide

Where are you looking for expansion?
North
New Delhi | Haryana | Himachal Pradesh | Jammu and Kashmir | Punjab | Uttaranchal | Uttar Pardesh
West
Gujarat | Rajasthan | Maharashtra | Goa
East
Assam | Meghalaya | Mizoram | Tripura | Arunachal Pradesh | Manipur | Nagaland | West Bengal | Sikkim
South
Kerala | Karnataka | Tamil Nadu | Andhra Pardesh
Center
Chhattisgarh | Madhya Pradesh | Bihar | Jharkhand
Union Territories
Andaman and Nicobar | Pondicherry | Chandigarh | Lakshadweep | Daman and Diu
Is there exclusive territorial rightsgiven to a unit franchise? No
Are any performance guarantees given to unit franchisees? No
What is the anticipated percentage return on investment? 40% – 50%
What is the likely pay back period of capital for a unit franchise? 3 – 4 years
Are there other investment requirements?

Property Details

What type of property is required for this franchise opportunity? prime locations or at malls
Floor area requirement 2000 – 2500 sq. ft. (1 Sq Meter = 10.76 Sq Ft.)
Preferred location of unit franchised outlet:

Training Details

Do you currently have detailed Operating Manuals for franchisees? Yes
Where is the franchisee training done?
Is field assistance available for franchisees? Yes
Will someone from Head Office assist me when I open my franchise? Yes
What IT systems do you presently have that will be included in the franchise? No

Other Details

Do you have a standard Franchise Agreement? Yes
How long is the franchise term for? 15 years
Is the term renewable? Yes
Posted in Food and Beverages.